Torrey Podmajersky
pahd - muh - jer - skee
As president of Catbird Content, Torrey Podmajersky helps teams solve business and customer problems using UX and content. She has written inclusive and accessible consumer and professional experiences for Google, OfferUp, and Microsoft. She speaks, teaches, and mentors UX folks worldwide.
Strategic Writing for UX
When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. This practical book has helped thousands of people learn to write for UX and build foundational pieces for UI text and UX voice strategy.
Strategic Writing for UX is available in English, Portuguese (Brazil), Japanese, Korean, and Italian.
Speaking and teaching
Torrey designs curriculum and teaches workshops and classes worldwide.
Torrey’s high-intensity speaking style was refined in the crucible of teaching chemistry, but even her most engaging workshops no longer require eye protection.
Example classes:
Writing for UX, School of Visual Concepts
Foundations of UX Writing, University of Washington
UX Writing: How to Use Words as a Design Power Tool, IXDF Masterclass